SLS LAS VEGAS
LOCATION
Las Vegas
ROLE
Art Director
DATE
March 2016
In the vibrant hospitality landscape of Las Vegas, SLS Hotel and Casino required a creative position and campaign that balanced a thin line of chic elegance and offbeat silliness. We sought to ignite a fresh and ferocious sense of play amongst guests in the dazzling decor of the SLS brand.
CREATIVE DIRECTION